Social platform · Low risk

Is Pinterest safe for your child?

Age guide

13+

We advise Pinterest from age 13 and up. Overall risk 3/10 (low risk).

5-8
Pinterest is not designed for this age group, as its primary function involves searching and saving visual content, which requires reading and discernment skills.
9-12
Children in this age range might enjoy Pinterest for finding craft ideas or visual inspiration, but parental guidance is essential to ensure 'SafeSearch' is active and to discuss the origin and reliability of content.
13-15
Teenagers can use Pinterest for hobbies, fashion, or project ideas, but parents should discuss privacy settings, the potential for exposure to body image ideals, and how to identify sponsored content or external links.
16+
Older teens can generally navigate Pinterest independently for inspiration and organization, though conversations about digital well-being, critical evaluation of sources, and managing time spent on the platform remain beneficial.

Pinterest is a visual discovery engine where users can find ideas and inspiration for various interests, from recipes and home decor to fashion and travel. Users 'pin' images and videos to virtual 'boards' for organization and sharing.

Age guide
13+
Overall risk
3/10
Violence
1/10
Toxic behaviour
2/10
Stranger contact
2/10
Addiction risk
6/10
Language
2/10
Influence
5/10

What parents should know

Pinterest is a visual discovery engine where users can find and save ideas, primarily through images and videos called 'Pins.' While generally considered a positive platform for creativity, it is rated for ages 13+ due to user-generated content and potential for exposure to mature themes or external links. Privacy settings should be carefully managed to control visibility and data sharing.

What to do about Pinterest

Free with a Parentwise account. The age-by-age verdict needs your child's age, which is why it lives behind the account.

  • The age-by-age verdict
    What we advise for under 8, 8-12 and 13+ - our age guide for Pinterest is 13+, and the answer changes with your child's age.
  • The one setting to change tonight
    The exact Pinterest setting that cuts the most risk, with the steps to find it.
  • What to say
    Word-for-word openers for talking about Pinterest without a row.
  • Red flags to watch for
    The signals in Pinterest that mean it is time to step in.
See what to change tonight

Pinterest age rating and parents guide: common questions

What age rating is Pinterest?

Parentwise puts Pinterest at 13+. We advise Pinterest from age 13 and up. Overall risk 3/10 (low risk). Violence scores 1/10, language 2/10, stranger contact 2/10 and addiction risk 6/10.

Can a 10 year old use Pinterest?

Not by default: we advise Pinterest from 13+, so at 10 it needs your supervision and the settings changed first. Children in this age range might enjoy Pinterest for finding craft ideas or visual inspiration, but parental guidance is essential to ensure 'SafeSearch' is active and to discuss the origin and reliability of content.

Can a 12 year old use Pinterest?

Not by default: we advise Pinterest from 13+, so at 12 it needs your supervision and the settings changed first. Children in this age range might enjoy Pinterest for finding craft ideas or visual inspiration, but parental guidance is essential to ensure 'SafeSearch' is active and to discuss the origin and reliability of content.

Can a 13 year old use Pinterest?

Yes, 13 is at or above the age we advise for Pinterest (13+). Teenagers can use Pinterest for hobbies, fashion, or project ideas, but parents should discuss privacy settings, the potential for exposure to body image ideals, and how to identify sponsored content or external links.

Is Pinterest appropriate for kids?

Pinterest is a visual discovery engine where users can find and save ideas, primarily through images and videos called 'Pins.' While generally considered a positive platform for creativity, it is rated for ages 13+ due to user-generated content and potential for exposure to mature themes or external links. Parentwise rates Pinterest overall as low risk (3/10), with stranger contact at 2/10 and addiction risk at 6/10.

Is Pinterest family friendly?

Pinterest is one of the lower-risk titles we rate. Privacy settings should be carefully managed to control visibility and data sharing.

Pinterest parents guide: what should a parent know first?

Pinterest is a visual discovery engine where users can find and save ideas, primarily through images and videos called 'Pins.' While generally considered a positive platform for creativity, it is rated for ages 13+ due to user-generated content and potential for exposure to mature themes or external links. The parts that most often catch parents out are stranger contact (2/10) and how hard it pulls for more time (6/10).

Is Pinterest safe for kids?

We advise Pinterest from age 13 and up. Overall risk 3/10 (low risk). Privacy settings should be carefully managed to control visibility and data sharing.

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Release and popularity data comes in part from RAWG, TVMaze (CC BY-SA) and Wikidata (CC0). Safety guidance is written by Parentwise.